Caleb Williams’ effort to trademark ‘Iceman’ has hit a roadblock after the USPTO found a conflict with an existing trademark. The refusal may be only the first challenge ahead.

Fresh off their NBA championship, the New York Knicks have filed trademark applications covering jewelry products, including championship rings and replica trophies.

Two trademark applications tied to the Trump Kennedy Center name have been withdrawn, along with $7,000 in nonrefundable USPTO filing fees.

Lionel Richie has filed trademark applications for famous phrases from his songs as part of a growing strategy among celebrities to protect their voices from AI-generated imitations.

Las Vegas Raiders quarterback Fernando Mendoza has filed a trademark application for ‘Nandolorian.’ The filing could set up a potential trademark dispute with Lucasfilm and Disney.

The controversial ‘Hot Girls Read’ trademark registration has been surrendered. Trademark attorney Josh Gerben examines the surrender of the registration and the legal hurdles facing widely used phrases.

The trademark dispute between Patagonia and Pattie Gonia is escalating after Pattie Gonia rejected Patagonia’s settlement offer.

Taylor Swift moves to dismiss a trademark lawsuit tied to ‘The Life of a Showgirl.’ Here’s why the case may still move forward.

Trump Org’s airport naming deal with Palm Beach County reveals non-exclusive rights, strict merchandise controls, and ongoing brand oversight.

Jimmy Kimmel files trademarks to protect his voice and image from AI misuse. A look at how trademark law is evolving to protect identity.

Taylor Swift’s new trademark filings target AI voice and image misuse. Here’s how trademarks are becoming a key tool for identity protection.

The USPTO denied McDonald’s bid to re-register ‘Extra Value Meal.’ Here’s why and how a procedural misstep made the fight harder.